Paul Weaver

The Boston Beer Company, Inc. (NYSE: SAM), known for brands like Sam Adams and Twisted Tea, entered the cannabis beverage market with a vision of being the world's most innovative beverage company. In 2022, Boston Beer launched 'Teapot,' featuring cannabis-infused iced tea in...

America’s love affair with hard seltzer began back in 1993 when Coors Brewing Company launched a carbonated beverage, Zima Clearmalt that was marketed as an alternative to beer. Now, three decades later, seltzers are losing the booze and adding another ...

At the recent Benzinga Cannabis Capital Conference in Miami Beach, Paul Weaver, head of cannabis at Boston Beer Company (NYSE: SAM), discussed his views on competition within the cannabis-infused beverage market. Rather than seeing competition as a threat, Weaver embraces it as an opportunity to...